Mastering the Art of Government Relations
Updated: Feb 20, 2018
There is no one-size-fits-all government relations strategy. Welcome to the evolution of advocacy!
We really love this stuff. We truly believe in democracy and the political process. We get a kick out of policy conversations and love the wonky details. We get that crafting whitepapers on the nuances of insurance industry regulations might not be everyone’s cup of tea, but those late-night coffee sessions are really our favorite things ever.
“ The smoke-filled rooms are gone, literally and figuratively."
The simple mano-a-mano approach of yesterday just won’t get the job done in the brave new world of digital campaigns, grassroots and astro-turf organizing, and hyperbolic political campaigns. It takes more than a lobbyist under the dome; successful policy change can require advocacy, activists, public relations, social media, online strategists, content managers, grassroots and grass-tops influencers. And the wisdom and experience to know which tool to use when.